Insights

Dynautics are providers of intelligent technology for unmanned marine missions worldwide. With over 20 years’ experience the business – formerly known as H Scientific, asked VGROUP to develop their proposition, positioning and brand identity to prepare the business for growth.

We began by renaming the company ‘Dynautics’ and developing a core insight and tagline ‘Intelligent Marine Technology’. A new logo and visual identity was designed to work alongside an integrated suite of communications, including a new website at dynautics.com.

With a strong brand strategy and identity aligning their business, the new brand was launched to much acclaim at the Oceanology International Exhibition in March 2018.

Dynautics are now confident in the level of professionalism they project, and the transformational effect the rebrand has made with both employees and clients. The business is set for growth.

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Our thanks to VGROUP for delivering a new brand, from decision to launch, in just over two months! Within that time, they built the brand matrix; helped us to come up with a new name; created a distinctive new logo; designed a whole new look and feel; and created a superb new web site – against a hard deadline. By the time we launched the new brand at Oceanology International, everything was in place. Overall, VGROUP have impressed us with their professional expertise and creativity, and the result is superb.

Dr Henry Robinson
CEO
Dynautics Limited